Earth First. Always.


All green. For better.

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"New Trend Zen" t-shirts that save nature

  • Extremely durable

    It’s basically like the top layer of your skin so it will be flexible and durable

  • 100% vegan

    The vegan fashion revolution will continue to influence the market. Ethical, eco-conscious fashion is the wave of the future

  • Minimalist design

    When you build a minimalist wardrobe, it pays to invest more in higher quality clothes

  • Money for nature

    Nature gives us a lot: water, timber, minerals, biodiversity, food, clean air… It's time to give back

The difference is in the cotton

We support the most talented artists in the world

Copyrights reserved by Jess Bell

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